Robert Norris, who is known as the original ‘Marlboro Man’ used in an advertisement for the cigarette brand, has died attaining the age of 90. Hence, here’s everything related to the Context!!!!
Well, Norris passed away at his ranch in Colorado Springs, Colorado, on Sunday. And he is survived by his two sons and two daughters, 13 grandchildren and 18 great-grandchildren.
For the past 12 years, Norris graced billboards and magazines as the Marlboro Man, a rugged man wearing a cowboy hat in wild terrain – with a cigarette hanging out of his mouth or in his hand.
But despite him pictured holding cigarettes for more than a decade, Norris never smoked and he eventually quit the ad campaign when he felt he wasn’t setting a good example for his children.
Although, Norris was born in Chicago, Illinois, but decided from a young age that he wanted to be a cowboy. And he began raising horses at the age of 18, before he eventually moved to Colorado to buy his ranch, Tee Cross Ranches, in 1950, which eventually grew to 63k acres.
However, at the time, advertising executives for Marlboro cigarettes – originally marketed as women’s cigarettes – were trying to figure out how to sell them to men. Over the next 12 years, Norris appeared on billboards and in magazines and became the first Marlboro Man to appear on both the US And Europe TV.
However, Norris had never smoked and ended up leaving the campaign after he felt that he was setting a poor example for his own children and the youth.
Therefore, Marlboro Man is one of the kindest people and it’s a piece of bad news for his fan that he’s died at the age of 90, respectively.