On Monday, streaming service provider Netflix announced 24 nominations for the big awards event, more than any other media company in the industry this year. Netflix’s accomplishment represents a new attitude from the Academy toward streaming services providers.
Martin Scorsese’s mobster saga The Irishman has reportedly collected 10 nominations, Marriage Story gathered six, The Two Popes gathered three nominations and its first animated feature Klaus was able to found itself on the best-animated feature lineup.
Apart from this, the streaming service, Netflix, grabbed nominations for two feature documentaries (American Factory and The Edge of Democracy) and one short documentary (Life Overtakes Me).
Netflix’s journey to the Oscars awards has not been an easy journey. The streaming service has collided with producers, theater owners, and the Academy.
As fresh as April, the Academy was informed by the U.S. Department of Justice that its possible rule revisions, which would define the qualification of Netflix and other streaming services, could boost antitrust matters and break laws directed at defending competition.
However, in the past, the greatest sticking position for Netflix was with stage owners. Traditionally, Hollywood Studios have admitted to 90-day theatrical release windows, which implies a movie has to work in theaters for about three months before being prepared on video-on-demand or on a streaming service’s website or application.
Netflix has never been keen on earning money at the box office. Instead, it is about fame and influencing over subscribers.
To accomplish this Netflix must play its movies in theaters for at least a short time. The Academy’s laws require a film run for at least seven back-to-back days at a business theater in Los Angeles County. The cinema must also be presented at least three times a day between 6 p.m. and 10 p.m.
Roma Was Its First Netflix Film To Be Chosen
Netflix’s 2018′s Roma was its first film to be chosen for the best movie. While the film did not win, it did strike up the best global feature, best director and best cinematography awards. This kind of respect not only shows that Netflix can produce great content, but it also helps in convincing other independent cinema owners to provide future Netflix films to play in their cinemas.
And Netflix’s acquisition of The Egyptian Theatre in Hollywood suggests the streaming service does not have to depend on third parties to present its movies to the audiences.
On one hand, earning in the most nominations does not imply Netflix will come home with the most awards. In December, the streaming service collected the most Golden Globe nominations (17), but out of them, it only won two awards.
Not far behind Netflix’s nomination number was Disney, which totaled 23 nominations on Monday.
Fox Searchlight earned six proposals for Taika Waititi’s Jojo Rabbit and 20th Century Fox earned four from Ford v. Ferrari. In addition, Disney acquired nominations for The Lion King, Toy Story 4, Avengers: Endgame, Maleficent: Mistress of Evil and Star Wars: The Rise of Skywalker.